Super/Man

Warner Bros.

AV

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Copywriting | Creative Direction

Copywriting | Creative Direction

Editing | Motion

Editing | Motion

Challenge: To create a trailer for a feature documentary that honored Christopher Reeve’s legacy while introducing his story to a new generation. The goal was to celebrate both the myth and the man - the timeless symbol of Superman and the real-life hero who inspired millions through his courage, tireless advocacy, and unyielding hope - while also organically teeing up the excitement surrounding James Gunn’s upcoming Superman reboot.

Solution: The trailer was told almost entirely through Christopher Reeve’s own voice with his reflections, interviews, and speeches forming the emotional spine of the piece. 

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Various titles